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Stock Comparison · Industry comparison · Household & Personal Products

The Clorox Company vs Unilever: Which Stock Looks Stronger in 2026?

Unilever holds the cleaner structural position, with the lead spread across growth and stability. The Clorox Company still leads on profitability and valuation, which keeps the comparison from looking entirely one-sided. Both sides have seen trend damage — neither carries a clear market edge right now. With both trends damaged, the structural comparison carries most of the weight here.

The comparison is based on similar long-term financial trajectories, not sector labels. Peer scores are normalised within each company's primary universe (CLX: S&P 500, ULVR.L: STOXX 600).

Updated 2026-05-17

The clearest separation starts in growth, but stability adds another real layer to the result.

INDUSTRY COMPARISON

Both operate in: Household & Personal Products

This comparison is based on industry proximity, not on functional trajectory similarity. CLX and ULVR.L share the same industry classification.

For a similarity-based comparison, see how The Clorox Company and Unilever each position within their functional peer groups in AssetNext.

Peer-Relative Score
CLX
The Clorox Company
62
Peer-Score
Signal qualityLow
Peer basis: S&P 500
vs
ULVR.L
Unilever PLC
69
Peer-Score
Signal qualitylow
Peer basis: STOXX 600

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The largest gaps do not all point in the same direction.

Dimension spread: CLX vs ULVR.L Profitability 76 64 Stability 42 75 Valuation 83 61 Growth 32 81 CLX ULVR.L
Gap Ranking
#1 Growth +49
#2 Stability +33
#3 Valuation +22
#4 Profitability +12
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for CLX and ULVR.L Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer CLXULVR.L Relative valuation Structural strength

Unilever PLC is cheaper, but The Clorox Company is still stronger.

Valuation position uses peer-relative PE percentile (idx_pct_pe) where available.

Relative Position vs Comparable Companies
Growth
Unilever PLC ranks near the top of the group on growth; The Clorox Company sits in the weaker half.
Stability
On stability, the same pattern holds: both are strong, but Unilever PLC still leads clearly.
Growth — Dominant Gap
CLX
32
ULVR.L
81
Gap+49in favour of ULVR.L

Earnings growth is one contributing factor within the growth lead.

What keeps the gap from being one-sided

Absolute pricing still looks more supportive for The Clorox Company, with a trailing P/E that is 3.8 turns lower there.

What this means for the comparison

The lead is built on both growth and stability — though profitability still provides a counterweight.

Explore full peer positioning in AssetNext

Break down the CLX vs ULVR.L comparison across all dimensions with the full interactive tool.

Explore full breakdown →
Other comparisons with conflicting dimension signals

Explore how CLX and ULVR.L each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Because scores are peer-relative, the same company can have slightly different scores in different index universes. On comparison pages, both companies are shown within their shared peer universe wherever possible — so the scores are directly comparable. The peer basis is stated on each score card.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.