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GameStop vs Williams-Sonoma: Which Stock Looks Stronger in 2026?

Williams-Sonoma holds the cleaner structural position, with profitability as the main driver and growth adding further support. GameStop still has the edge on growth, which keeps the comparison from looking entirely one-sided. Both sides have seen trend damage — neither carries a clear market edge right now. With both trends damaged, the structural comparison carries most of the weight here.

The comparison is based on similar long-term financial trajectories, not sector labels.

Updated 2026-04-05

Most of the separation is still concentrated in profitability. Williams-Sonoma, Inc. leads by 28 points on the overall comparison score.

INDUSTRY COMPARISON

Both operate in: Specialty Retail

This comparison is based on industry proximity, not on functional trajectory similarity. GME and WSM share the same industry classification.

For a similarity-based comparison, see how GameStop and Williams-Sonoma each position within their functional peer groups in AssetNext.

Peer-Relative Score
GME
GameStop Corp.
33
Peer-Score
Signal qualityMedium
vs
WSM
Williams-Sonoma, Inc.
61
Peer-Score
Signal qualityMedium

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The largest gaps do not all point in the same direction.

Dimension spread: GME vs WSM Profitability 0 88 Stability 21 32 Valuation 60 76 Growth 52 27 GME WSM
Gap Ranking
#1 Profitability +88
#2 Growth +25
#3 Valuation +16
#4 Stability +11
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for GME and WSM Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer GMEWSM Relative valuation Structural strength

Williams-Sonoma, Inc. looks stronger on relative valuation, while the broader price setup remains mixed.

Valuation position uses peer-relative PE percentile (idx_pct_pe) where available.

Relative Position vs Comparable Companies
Profitability
On profitability, Williams-Sonoma, Inc. ranks near the top of the group; GameStop Corp. sits in the weaker half.
Growth
GameStop Corp. sits in the stronger part of the group on growth, while Williams-Sonoma, Inc. is closer to mid-pack.
Profitability — Dominant Gap
GME
0
WSM
88
Gap+88in favour of WSM

The profitability lead is mainly driven by a 14-point operating margin advantage.

What keeps the gap from being one-sided

Earnings growth also leans the other way, which keeps the score lead from reading as a full growth sweep.

What this means for the comparison

The profitability lead is decisive, but growth still runs counter to it — the result is clear, not entirely one-sided.

Explore full peer positioning in AssetNext

Break down the GME vs WSM comparison across all dimensions with the full interactive tool.

Explore full breakdown →
Other comparisons with conflicting dimension signals

Explore how GME and WSM each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.