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The Clorox Company vs The J. M. Smucker Company: Which Stock Looks Stronger in 2026?

Structurally, The Clorox Company and The J. M. Smucker Company are closely matched — neither holds a meaningful edge overall. The J. M. Smucker Company still leads on growth and stability, which keeps the comparison from looking entirely one-sided. Both sides have seen trend damage — neither carries a clear market edge right now. With both trends damaged, the structural comparison carries most of the weight here.

The comparison is based on similar long-term financial trajectories, not sector labels. Both peer scores are relative to the S&P 500 universe, making them directly comparable.

Updated 2026-05-17

On profitability, the clearer edge sits with The Clorox Company, while the broader score remains level.

Trajectory Similarity
0.75
Similar
Peer-set rank: #31
within The Clorox Company's functional peer set

This pair is matched through long-term financial trajectory similarity within the selected peer universe.

A solid similarity means the pair shares a clearly comparable long-term financial profile, even if individual dimensions still differ.

The clearest structural overlap shows up in revenue stability and investment intensity.

Similarity drivers
revenue stabilityinvestment intensity
How to read the score
0.85–1.00 · Very similar0.70–0.84 · Similar0.55–0.69 · Moderately similarbelow 0.55 · Loose match
Peer-Relative Score
CLX
The Clorox Company
62
Peer-Score
Signal qualityLow
Peer basis: S&P 500
vs
SJM
The J. M. Smucker Company
62
Peer-Score
Signal qualityHigh
Peer basis: S&P 500

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The clearest separation appears in profitability.

Dimension spread: CLX vs SJM Profitability 76 29 Stability 42 57 Valuation 83 88 Growth 32 75 CLX SJM
Gap Ranking
#1 Profitability +47
#2 Growth +43
#3 Stability +15
#4 Valuation +5
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for CLX and SJM Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer CLXSJM Relative valuation Structural strength

The setup stays mixed because structure and the price setup do not align cleanly in one direction.

Valuation position uses peer-relative PE percentile (idx_pct_pe) and Forward P/E where available.

Entry today — historical context

Where CLX and SJM each sit in their own 5-year price and valuation history.

BASED ON 5-YEAR HISTORY CLX Lower · below norm 0th 50th 100th 8 pct gap SJM Lower · near norm 0th 50th 100th 1st 9th
CLX (1st percentile) and SJM (9th percentile) both sit in the lower portion of their own 5-year ranges. The historical entry context is broadly similar for both. This reflects entry timing, not which company is structurally stronger.

Describes historical entry positioning only. Descriptive — not investment advice.

Relative Position vs Comparable Companies
Profitability
On profitability, The Clorox Company ranks near the top of the group; The J. M. Smucker Company sits in the weaker half.
Growth
The same broad pattern appears on growth: The J. M. Smucker Company ranks near the top of the group, while The Clorox Company stays in the weaker half.
Profitability — Dominant Gap
CLX
76
SJM
29
Gap+47in favour of CLX

Capital efficiency adds support, with a 34-point ROIC advantage.

What keeps the gap from being one-sided

There is still a strong counterforce in growth, so the lead stays clear without becoming a sweep.

What this means for the comparison

Profitability provides the clearer read here, while the broader score remains level.

Explore full peer positioning in AssetNext

Break down the CLX vs SJM comparison across all dimensions with the full interactive tool.

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Other comparisons with conflicting dimension signals

Explore how CLX and SJM each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Because scores are peer-relative, the same company can have slightly different scores in different index universes. On comparison pages, both companies are shown within their shared peer universe wherever possible — so the scores are directly comparable. The peer basis is stated on each score card.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.