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Stock Comparison · Structural lead, mixed market

Lamar Advertising Company vs TransUnion: Which Stock Looks Stronger in 2026?

TransUnion holds the cleaner structural position, with the lead spread across growth and stability. Lamar Advertising Company still leads on profitability and stability, which keeps the comparison from looking entirely one-sided. In the market, Lamar Advertising Company carries the stronger setup — intact trend against TransUnion's broken trend. That leaves a split case: the structural lead stays with TransUnion, but the market is not currently confirming it.

The comparison is based on similar long-term financial trajectories, not sector labels. Both peer scores are relative to the Russell 1000 universe, making them directly comparable.

Updated 2026-05-17

Growth remains the main source of distance in the comparison.

Trajectory Similarity
0.52
Loose match
Peer-set rank: #75
within Lamar Advertising Company's functional peer set

This pair is matched through long-term financial trajectory similarity within the selected peer universe.

This is a looser trajectory match: still usable for comparison, but not especially tight.

The match is driven mainly by revenue stability and margin consistency.

Similarity drivers
revenue stabilitymargin consistency
How to read the score
0.85–1.00 · Very similar0.70–0.84 · Similar0.55–0.69 · Moderately similarbelow 0.55 · Loose match
Peer-Relative Score
LAMR
Lamar Advertising Company
39
Peer-Score
Signal qualitylow
Peer basis: Russell 1000
vs
TRU
TransUnion
46
Peer-Score
Signal qualitylow
Peer basis: Russell 1000

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The largest gaps do not all point in the same direction.

Dimension spread: LAMR vs TRU Profitability 30 4 Stability 50 14 Valuation 60 88 Growth 9 78 LAMR TRU
Gap Ranking
#1 Growth +69
#2 Stability +36
#3 Valuation +28
#4 Profitability +26
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for LAMR and TRU Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer LAMRTRU Relative valuation Structural strength

TransUnion and Lamar Advertising Company look relatively close on structure, but the price setup still leans toward TransUnion.

Valuation position uses peer-relative PE percentile (idx_pct_pe) where available.

Entry today — historical context

Where LAMR and TRU each sit in their own 5-year price and valuation history.

BASED ON 5-YEAR HISTORY LAMR Elevated · above norm 0th 50th 100th 83 pct gap TRU Lower · below norm 0th 50th 100th 99th 16th
Today TRU sits in the lower portion of its own 5-year history (16th percentile), while LAMR sits higher in its own history (99th). Within each stock's own 5-year context, TRU is at a historically more favourable entry position than LAMR. This reflects entry timing, not which company is structurally stronger — peer-relative analysis is a separate question addressed above.

Describes historical entry positioning only. Descriptive — not investment advice.

Relative Position vs Comparable Companies
Growth
On growth, TransUnion ranks near the top of the group; Lamar Advertising Company sits in the weaker half.
Stability
Lamar Advertising Company sits in the stronger part of the group on stability, while TransUnion is closer to mid-pack.
Growth — Dominant Gap
LAMR
9
TRU
78
Gap+69in favour of TRU

Earnings growth is one contributing factor within the growth lead.

What keeps the gap from being one-sided

A meaningful counterforce remains in stability, which keeps the comparison from looking completely one-sided.

What this means for the comparison

The growth lead is clear, but pricing and stability still pull in the other direction — the result holds, but not without friction.

Explore full peer positioning in AssetNext

Break down the LAMR vs TRU comparison across all dimensions with the full interactive tool.

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Other comparisons with conflicting dimension signals

Explore how LAMR and TRU each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Because scores are peer-relative, the same company can have slightly different scores in different index universes. On comparison pages, both companies are shown within their shared peer universe wherever possible — so the scores are directly comparable. The peer basis is stated on each score card.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.