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Stock Comparison · Structural lead, mixed market

Deckers Outdoor vs SharkNinja: Which Stock Looks Stronger in 2026?

Deckers Outdoor holds the cleaner structural position, with valuation as the main driver and profitability adding further support. SharkNinja still leads on growth and stability, which keeps the comparison from looking entirely one-sided. In the market, SharkNinja carries the stronger setup — intact trend against Deckers Outdoor's broken trend. That leaves a split case: the structural lead stays with Deckers Outdoor, but the market is not currently confirming it.

The comparison is based on similar long-term financial trajectories, not sector labels. Both peer scores are relative to the Russell 1000 universe, making them directly comparable.

Updated 2026-08-16

The clearest separation starts in valuation, but profitability adds another real layer to the result. Deckers Outdoor Corporation leads by 10 points on the overall comparison score.

Trajectory Similarity
0.77
Similar
Peer-set rank: #4
within Deckers Outdoor Corporation's functional peer set

This comparison is anchored in long-term financial trajectory similarity within the selected peer universe.

A solid similarity means the pair shares a clearly comparable long-term financial profile, even if individual dimensions still differ.

The strongest overlap appears in investment intensity and revenue stability.

Similarity drivers
investment intensityrevenue stability
How to read the score
0.85–1.00 · Very similar0.70–0.84 · Similar0.55–0.69 · Moderately similarbelow 0.55 · Loose match
Peer-Relative Score
DECK
Deckers Outdoor Corporation
59
Peer-Score
Signal qualitylow
Peer basis: Russell 1000
vs
SN
SharkNinja, Inc.
49
Peer-Score
Signal qualitylow
Peer basis: Russell 1000

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The largest gaps do not all point in the same direction.

Dimension spread: DECK vs SN Profitability 75 51 Stability 26 48 Valuation 87 51 Growth 29 44 DECK SN
Gap Ranking
#1 Valuation +36
#2 Profitability +24
#3 Stability +22
#4 Growth +15
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for DECK and SN Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer DECKSN Relative valuation Structural strength

Structure stays fairly close here, while current pricing still looks more supportive for Deckers Outdoor Corporation.

Valuation position uses peer-relative PE percentile (idx_pct_pe) where available.

Entry today — historical context

Where DECK and SN each sit in their own 3.1-year price and valuation history.

BASED ON 3.1-YEAR HISTORY DECK Neutral · below norm 0th 50th 100th 53 pct gap SN Elevated · near norm 0th 50th 100th 46th 99th
Today DECK sits in the lower-middle of its own 5-year history (46th percentile), while SN sits higher in its own history (99th). Within each stock's own 5-year context, DECK is at a historically more favourable entry position than SN. This reflects entry timing, not which company is structurally stronger — peer-relative analysis is a separate question addressed above.

Describes historical entry positioning only. Descriptive — not investment advice.

Relative Position vs Comparable Companies
Valuation
Both rank well on valuation, but Deckers Outdoor Corporation still holds a clear edge.
Profitability
On profitability, the edge still sits with Deckers Outdoor Corporation, even though both profiles look solid.
Valuation — Dominant Gap
DECK
87
SN
51
Gap+36in favour of DECK

The multiple-based pricing edge comes from a forward P/E that is 13 turns lower.

What keeps the gap from being one-sided

A meaningful counterforce remains in stability, which keeps the comparison from looking completely one-sided.

What this means for the comparison

Valuation is the clearest driver of the lead, with profitability adding further support — though growth still provides a real counterweight.

Explore full peer positioning in AssetNext

Break down the DECK vs SN comparison across all dimensions with the full interactive tool.

Explore full breakdown →
Other comparisons with conflicting dimension signals

Explore how DECK and SN each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Because scores are peer-relative, the same company can have slightly different scores in different index universes. On comparison pages, both companies are shown within their shared peer universe wherever possible — so the scores are directly comparable. The peer basis is stated on each score card.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.