Home Compare CHD vs CLX
Stock Comparison · Industry comparison · Household & Personal Products

Church & Dwight Co. vs The Clorox Company: Which Stock Looks Stronger in 2026?

The Clorox Company holds the cleaner structural position, with the lead spread across profitability and valuation. Church & Dwight Co still leads on growth and stability, which keeps the comparison from looking entirely one-sided. Both sides have seen trend damage — neither carries a clear market edge right now. With both trends damaged, the structural comparison carries most of the weight here.

The comparison is based on similar long-term financial trajectories, not sector labels.

Updated 2026-04-05

Profitability drives the lead, while growth keeps the result from looking one-sided. The Clorox Company leads by 8 points on the overall comparison score.

INDUSTRY COMPARISON

Both operate in: Household & Personal Products

This comparison is based on industry proximity, not on functional trajectory similarity. CHD and CLX share the same industry classification.

For a similarity-based comparison, see how Church & Dwight Co and The Clorox Company each position within their functional peer groups in AssetNext.

Peer-Relative Score
CHD
Church & Dwight Co., Inc.
53
Peer-Score
Signal qualityMedium
vs
CLX
The Clorox Company
61
Peer-Score
Signal qualityMedium

Scores reflect position relative to comparable companies with similar long-term financial trajectories.

The largest gaps do not all point in the same direction.

Dimension spread: CHD vs CLX Profitability 38 75 Stability 75 43 Valuation 54 86 Growth 50 23 CHD CLX
Gap Ranking
#1 Profitability +37
#2 Valuation +32
#3 Stability +32
#4 Growth +27
Price Setup

Left means cheaper relative valuation. Higher means stronger structure.

Price setup map for CHD and CLX Stronger + cheaper Stronger + richer Weaker + cheaper Weaker + richer CHDCLX Relative valuation Structural strength

The Clorox Company and Church & Dwight Co., Inc. look relatively close on structure, but the price setup still leans toward The Clorox Company.

Valuation position uses peer-relative PE percentile (idx_pct_pe) where available.

Relative Position vs Comparable Companies
Profitability
The Clorox Company ranks near the top of the group on profitability; Church & Dwight Co., Inc. sits in the weaker half.
Valuation
On valuation, the edge is clear — both rank well, but The Clorox Company sits noticeably higher.
Profitability — Dominant Gap
CHD
38
CLX
75
Gap+37in favour of CLX

Capital efficiency adds support, with a 17.6-point ROIC advantage.

What keeps the gap from being one-sided

Stability still tilts materially toward Church & Dwight Co., Inc., which stops the result from looking dominant across the whole profile.

What this means for the comparison

The lead is built on both profitability and valuation — though growth still provides a counterweight.

Explore full peer positioning in AssetNext

Break down the CHD vs CLX comparison across all dimensions with the full interactive tool.

Explore full breakdown →
Other comparisons with conflicting dimension signals

Explore how CHD and CLX each compare against other companies in their peer groups.

Rule-based, descriptive analysis only. Derived from peer percentile dimensions. Not investment advice. Peer groups are determined algorithmically based on structural similarity — not by sector classification alone.

How AssetNext Peer Scores Work

AssetNext scores reflect each company's structural position within its functional peer group — not a ranking against all stocks simultaneously. Peers are identified by similarity across eight financial dimensions, including revenue growth trajectory, margin structure, capital intensity, and earnings stability. A score of 75 means the company ranks in the top quartile within its own peer group, not the entire market.

Four dimension scores drive the overall peer score: Growth (revenue trajectory and expansion dynamics), Quality (margin structure and capital efficiency), Valuation (peer-relative pricing on standard multiples), and Stability (earnings consistency and financial predictability). Each dimension is scored 0–100 relative to the peer group, then combined into an overall peer score using equal weighting.

Scores are recalculated periodically as underlying financial data is updated. All analysis is descriptive and rule-based — AssetNext describes structural realities and never issues buy, sell or hold recommendations.